A UNIQUE MARKETING AGENCY
A Mix of Digital Skills and 
Intimate Connection with Nature
We are a small, but talented business with a great passion for slow tourism and ecotourism. 
We offer our experience in sales and digital marketing techniques to make tourism businesses more resilient and successfull.
Our Approach

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Our Mission

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Our Vision

We aspire to become a point of reference for active tourism and sustainable tourism businesses in the Mediterranean region, thanks to our expertise, commitment and a powerful network of passionate and trusted experts. We aim to be a leader in offering high quality services and achieving customer satisfaction through an authentic approach that encourages innovation, talent and global networking.

Why choose us?
We have a unique experience in active tourism and sustainable tourism developed both in multinational companies like TripAdvisor and in young talented startups as BikeSquare.
Smart&Green Adventure collaborates with sustainable tourism partners in Spain, Italy and Slovenia and is supported by Barcelona Activa Entrepreneurial Center.

If you want to know more, you can have a look at Patrizia Massano full profile on Linkedin and at her Facebook page, Green Tourism 3.0, dedicated to promote sustainable tourism values and initiatives.
Here you can  read her interview released to Travindy in 2018, when collaborating with BikeSquare as Expansion Manager and promoting its cycle-friendly network focused on the e-bikes abroad.
Our Collaborations
Smart&Green Adventure has been proud of collaborating with innovative and dynamic companies focused on electric bikes like BikeSquarethe
Italian marketplace for electric bike tours and E-bikerent Barcelona, the first  bike rental and tour business to introduce ebikes in Barcelona in 2011.
Moreover, we collaborate with institutions and businesses dedicated to sustainable tourism, like Barcelona+SostenibleBarcelona Activa FuTurisme,
Travindy the online magazine dedicated to sustainable tourism and Slow4, the marketplace for Barcelona sustainable tourism experiences.

We are always open to new collaborations with sustainable tourism and active tourism businesses and associations, which share with us the same
values and commitment.

We Care for the Planet!


We care for the environment and fight to reduce our impact on climate change. This way as individual and business dedicated to sustainable tourism, we have started to take action, joining a network of tourism businesses in declaring climate emergency and reducing our carbon emissions, thanks to the adoption of concrete guidelines and to the exchange of good practices.

We Care for the Future!


We continuously apdate our knowledge to become more prepared for the the future challenges. We have taken advantage of the abundance of time during the pandemic, to improve our skills in areas like climate change, regenerative tourism, social media marketing and to increase our collaboration with other professionals sharing our same values. We are always happy to explore something new and if you need more information regarding a particular issue, don't hesitate to contact us.